Avoidance. Procrastination. These are telltale signs of dental fear. Without understanding the reasons behind a patient’s reluctance to schedule an appointment, you cannot address the issue(s) and practice growth is hindered. With this in mind, SmartPractice recently held a focus group of insured individuals who have not visited a dentist in two years. We explored the reasons behind their avoidance and based on what we learned, offer expert advice on how you can overcome these issues in your practice.
Cost was the leading cause (50%) listed for a patient’s hesitation to visit the dentist. Participants understood the value of offers like a free consultation, but often did not make the connection that their benefit plan also provided free consultations...Read More